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The Impossible Goal

Or, how my rock band got on THIS lineup with Lizzo, Duran Duran, Red Hot Chili Peppers, Sheryl Crow, Lil Naz X, Smashing Pumpkins, Post Malone, and more.

Do you sit down and get clear about your dreams and goals? Not just the run of the mill “lose weight, travel more” goals…but the secret soul stirring dreams that feel audacious to even say out loud? The ones that feel impossible?


Well here in coaching land, we like to bring those goals up to the light of day and give them consideration. We call these IMPOSSIBLE GOALS.


Why impossible goals? Well, it’s a little brain hack.


The primitive human brain is designed to protect us through what’s called the motivational triad: seek pleasure, avoid pain, and conserve energy. Working toward any goal comes with discomfort and effort that the brain is going to offer opinions about. Like, “You’ll never get there. Why bother. That’s impossible.” And as you start to wonder if it’s impossible, your brain, being the trusty servant that it is, will double down and go to work to find more and more evidence of why it’s indeed impossible.


So here’s where the brain hack comes in… we just call it impossible and acknowledge that it’s impossible from the get-go. 🤷🏻‍♀️


This kind of neutralizes the brain’s effort to find proof. We’re bypassing that altogether. AND, we tell our brains that we’re just going to give it a go anyway. We’ve decided.


NOW, instead of our brain’s automatic descent into impossibility, it’s freed up to figuring out the action steps toward the goal.


For me, this conjures a playfulness. A friskiness. A rendezvous vous with potential. A “what if we just keep showing up and see what happens?” kind of vibe. It’s impossible after all, so let’s have some fun. Why not?


Because the worst that can happen is that you get to know yourself in a whole new way as someone who experiences working toward a goal. Who are you in relation to failure? In relation to hard work? In relation to creativity? In relation to commitment, worthiness, hustle, belief, etc.


And the best case scenario? You achieve the impossible. You become a version of yourself who does impossible things.


And that, my friends, is how my rock band ended up on this festival bill.


Utterly preposterous and impossible.


And yet, here I am!


Reach out if you want to work on an impossible goal. And if you want to hear my new album it's here.

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